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Lost in Oceania: From Auckland Mishaps to Melbourne Surprises
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Why be basic - Kinder Bueno © Ferrero 2024, MullenLowe UK & Cobblestone

Still campaign by Mat Neidhardt in cooperation with Cobblestone Filmproduktion for MullenLowe UK and © Ferrero 2024

‘Why be basic‘ Kinder Bueno Ferrero UK is driving awareness of Kinder Bueno with a heavyweight campaign to back the brand rolling out this month. The brand-new campaign is set to target Gen Z and Millennials to bring younger shoppers into the brand, amplifying brand awareness and reigniting the importance of this must-stock core product within the convenience channel. The campaign also rolling out across OOH, social media, and BVOD until 6th October 2024